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While the concept of design does not fit into any preconceived definition, there is no question about the fact that it plays a major role in much of what we perceive in life today. Everything, from the newspaper we read in the morning to the building where we go to work everyday, had to go through a designing stage. This website itself was designed before it could go live on the internet. What most people encounter is the finished product, the end result, but designing is both an arduous and captivating process. It is our intention to guide you through such a process in several of the areas where design is more important, such as computer science, business, engineering architecture and more.

Website Design and Blog Design

Website design is a term used to refer to the manner in which content (hypertext or hypermedia and that may include text, images and sound) is presented in a website to the Internet user. Website design requires careful planning that takes different elements into consideration, such as context, purpose, audience and content, amongst others. Context in web design uses a digital code and display technology-based framework in order to build and maintain an environment that distributes information in a variety of formats. The purpose of the site must be clearly defined so as to make clear what it wants to achieve and what it will offer its users. Establishing a target audience can be done with a list of user traits (audience characteristic, information preferences, computer specifications, web experience). The content of the site must be relevant to its main topic, and must be clearly organized into different categories, each with a succinct and descriptive title.

Blogs can be an essential part of a website, or be a website themselves. When it comes to blog design, paying attention to detail is key. The most substantial parts of a blog design are header, content area, primary navigation, secondary navigation, headlines, comments, post’s footer, footer and advertisements. The header is the first things the user sees, it should be unique and memorable, something that sets it apart from the other millions of blogs in existence. The content should very readable and the area where it is placed should be devoid of distracting elements. The primary navigation is usually but not necessarily close to the header, since this is where the majority of visitors expect to find it. In contrast, the second navigation is typically a sidebar. The objective of headlines is to get the reader’s attention and entice them to read the rest of the post. After they have read the post they should be able to leave a comment about it, therefore making it important to have an area for just such purpose, and since different users can post comments, this area should enable and encourage communication. The post’s footer is useful to direct users to other relevant articles, while the footer provides supplementary navigation after the user has read the post and comments. Advertisement should be added in balance with the rest of the blog designs, so it doesn’t seem out of place or more important than the blog itself.

Graphic Design and Logo Design

Graphic design is the creative process through which an idea or a message is conveyed by means of visual representation. Different methods combine words symbols and images, as well as various techniques such as typography, visual arts and page layout in order to come up with the end result. The applications of graphic design range from road signs to technical schematics, from inter-office memorandums to reference manuals. The entertainment industry also benefits from graphic design in the form of decoration, scenery, novels, comic books, DVD and CD covers, opening and closing credits. Graphic design can also be used in advertising to aid in selling a product or a service and other corporate identity items like packaging and logos.

Logo design is critical for businesses and organizations to foment public recognition. The red cross for instance, is immediately associated with the international humanitarian movement of the same name. Logos can be designed to be entirely graphic with symbols and icons, or a logotype or wordmark with the name of the organization. Colors are important in logo design since specific colors evoke particular reactions, therefore they should be used in accordance with the message that is being transmitted. Also of importance to bear in mind is that fact that since a logo is meant to promote instant recognition, it might be detrimental to redesign them too often, as was recently the case with a well known clothing retailer.

Feel free to find out more about the types of designs that we have just briefly overviewed by browsing through our website. Moreover, discover further forms of designs such as business design, fashion design, interior design, software design and urban design.